Explore Giovanni's work. Giovanni is a digital marketing professional with experience in social, community, creative ads, copywriting, campaigns optimization, photography and marketing consulting.
When Giovanni is not working, he loves spending time with his mother, playing board games with friends, and chasing sunsets across the California Bay.
Giovanni's work is an expansion of his creativity. The impact Giovanni brings to every team is shown in his authenticity to uplift creative teams and his technical skills to hone and create.
Welcome
Writing Blog creatives
Video Ad Creatives
Apparel
Product
Marketing
Overview:
I curated and designed an exclusive apparel line crafted specifically for the vibrant community of electronic music enthusiasts. I took the reins from concept to reality, crafting compelling mock-ups that told a visual story for my client
content Creation
DEVELOPMENT
overview:
I specializeD in creating and producing engaging content for nature and travel niches on iphone & DSLR Through KPIs, A/B testing for continuous content improvement
ENTERTAINMENT
photography
Photography Production:
using principles of photography & editing software like Lightroom to bring moments to live resulting in commercial usage
TIKTOK CASE STUDY:
Project Overview: creating viral content to optimize organic engagement. Deep understanding of the platform's ecosystem, market research, audience molding were elements practiced to create content that would hit stellar metrics.
Outcome: community engagement increased by 140% converting in high website traffic
TWITTER CASE STUDY
Project Overview: Twitter's account objective
to increase social media presence without
paid advertising for product launches. Utilizing trend topics, polls, video, and photography client's exposure increased rapidly in less than 3 months
Outcome: client's audience was highly
engaged for product launch which resulted in a high volume of pre-sale conversations.
Community Growth + Engagement